Review

Switchy review: is it the right URL shortener in 2026?

A retargeting-first link tool: unlimited links and unlimited pixels, priced by clicks, with no free plan.

Updated 8 November 2026Best for: Paid-media teams who want retargeting pixels on every shared linkLaunched 2019
Verdict. Only for paid-media teams who will actually run retargeting campaigns. Everyone else is paying $47 a month for a shortener.

Switchy sells one idea: every link you share should drop a retargeting pixel. Links and pixels are unlimited, and you pay by clicks, from $47 a month for 10,000. It is a specialist tool, not a general shortener.

Switchy pricing and limits

FreeTeam (cheapest paid)Pro
PriceNo free plan$47/mo
$39/mo annual
$83/mo
Links—UnlimitedUnlimited
Custom domains—25
Analytics retention—FullFull
Ads on links—NoneNone

Source: Switchy pricing page, checked 8 November 2026. Switchy's pricing page is rendered in JavaScript and could not be fetched directly. Figures come from a third-party listing confirmed 2 November 2026; plans are priced by monthly clicks (Team: 10,000).

Features

Public APINot documented
Link-in-bio pagesNot documented
QR codesNot documented
UTM builderNot documented
Link expirationNot documented
Password protectionNot documented
Geo and device routingNot documented
A/B split testingNot documented
Retargeting pixelsYes
Bot-click filteringNot documented
Team seatsYes
Mobile deep linksNo
Browser extensionYes
Zapier / integrationsYes

Pros and cons

Pros

  • Unlimited links and unlimited retargeting pixels on every plan
  • Custom social previews for shared links
  • Full analytics on every tier

Cons

  • No free plan and a $47-a-month entry price
  • Priced by clicks, so growth costs money quickly
  • Pricing and feature details could not be verified on the official site

Visit Switchy →

Switchy alternatives

Frequently asked questions

Is Switchy free?

No. Switchy has no free plan; the cheapest option is Team at $47/mo.

How much does Switchy cost?

Paid plans start at $47/mo (Team) billed monthly, or $39/mo billed annually. That tier includes Unlimited links and 2 custom domains.

What is the best alternative to Switchy?

ReSlug, Short.io, Linkly. ReSlug and Short.io both support retargeting pixels on far cheaper plans; Linkly adds pixels on Pro.